Direct Mail Production

Clean accurate data is key to developing customer relations and delivering your message to the right people. An accurate database is a powerful marketing tool, cleaning and validating your database will enhance the response rate received from your marketing campaign.

At MBA we have both the skills and the software to handle any data integration project. Eliminating duplications, consolidating and suppressing non relevant data. We design bespoke marketing databases that we can host and build. Analysing and profiling our clients' customers through demographic or lifestyle programmes to meet their marketing needs. When accurate data is in place, we can then proceed to personalise your mail piece.

MBA have one of the largest laser printing capabilities in Europe. We have both sheet fed and continuous, with single or secondary hi light colour, as well as full colour digital giving us the facility to personalise your information with variable words or imagery making our service as flexible as it is fast. We can personalise with water or wax based substrates onto standard letters or bespoke shapes, sizes and thickness of product.

We can facilitate the finished mail piece as a self mailer or enclose into either an envelope or polythene. We can mechanically enclose up to 11 items from DL up to C4 across 16 enclosing lines. Equipped with OCR, OMR and bar coding camera systems we can provide 100% accuracy in personalised multiple matching, selective enclosing document identification and verification.

For those items that cannot be enclosed mechanically, we have a workforce of over 50 full time employees who handle those 'special products' others shy away from. From spot gluing and sachet affixing, we have developed revolutionary ways of mailing items as varied as a bar of soap to bottles of Champagne.